Edmonton Business Coach | Why Care About Google?
At inspired method marketing and coaching are Edmonton business coach helps businesses win on Google. How do we do that? We follow a four step process that helps our customers get to the page 1 of Google consistently.
There are four ways in which we do this. But first let me get started with as to why you want to be on page 1 of Google. Over 90% of mobile phone users are using Google to find what they’re looking for.
This means that any time somebody is out and about with their phone in hand, they are looking for a business to suit their needs. Because everyone is looking online, you need to have your business listed on the first page of Google.
According to Forbes 88% of people read reviews before buying anything. This is a far cry from even just a few years ago when most people didn’t put a lot of stock in online reviews.
But more and more people are getting used to the idea that the Internet can be trusted as a source of information. It used to be that people trust their friends and family and not a machine. But studies have shown that people, even though they know that there’s a lot of false information online, they trust a review over family members.
Our Edmonton business coach clients need to be fully aware of the reasons why they need to be on the first page Google. One of the ways that we help them get to the first page Google is by setting him up to get the most five-star Google reviews.
In order to win online this is the first place where we get them engaged in the coaching process. It’s very simple for anybody get started all they have to do is go to google.com/my business and then completely fill out their business information with Google. After a couple weeks they will have a postcard mailed to them where they can go into Google and verify their account. Once that happens then they can start getting objective Google reviews from customers.
Because we know that most people go online and that most people trust reviews, the company with the most reviews is going to win. You don’t have to have the most Google reviews in the world, but you have to have more than your local competitors.
How many reviews does the Edmonton business coach recommend customers to have? The very first point that we get people to get to is 40 Google reviews. Once they have 40 Google reviews we urge them to get one per day if they can.
Depending on the industry, this can be more difficult than others. But you still should be able to get at least one more Google review per week forever. Because you are being diligent in your pursuit of gathering five-star Google reviews, you will beat your competitors just by your effort alone. As Gary Keller says in his book the one thing – “time on a task, over time, eventually beats talent every time.
Edmonton business culture | more steps to winning with Google
One of the next thing is that we tell all of our clients as the Edmonton business coach, is to make sure they have a mobile friendly website. Because most people in the world have mobile phones in their hands at any given time, Google has switched over to a mobile first platform. What this means is anybody who has a website that is designed specifically for desktop, will not be indexed by Google. What does this mean?
Well if you have a website that only works on desktop, you will find it impossible to get to the page 1 of Google.
When your website is being developed, you have to make sure that it is being developed in a way that is usable across all the different platforms. It must show up well on desktop, tablets, and mobile phones. You also have to ensure that it looks good on different browsers.
Your Edmonton business coach at inspired method takes steps to make sure that your website looks great on all these different platforms.
One of the other things that we have to keep in mind is making sure that we are compliant with Google’s rules. We want to make sure that your website can easily be found in indexed on Google’s servers so that we can be easily searched and found by Google’s customers. Google’s goal is to make information readily and easily available by anybody.
That means if you are making your website easy to find, and has the most relevant content, and it follows all the rules, then you have the best chances of showing up on page 1 in the Google search engine results.
Along with all of these things we have to make sure that you have the most HTML content. How do we do this as an Edmonton business coach? We help our clients create time efficient YouTube content so that we are continuously updating their website with a minimum a thousand words per week.
The other thing that we do is ensure that our clients have a minimum of a thousand words on every page on their website. It’s not enough to have two or 300 words, we have to have at least 1000 so that we have a lot more than any of our nearest competitors. This is especially powerful in small businesses in the local market.
Contact the Edmonton business coach at inspired method marketing and coaching for a $1, one month trial of our services. That’s right, for one dollar you can get one month of business coaching and marketing services from the top rated business coaching Canada.
Don’t become a business statistic by failing by your five. This is completely preventable we want to help you succeed and grow. You can reach us inspiredmethod.com and fill out our contact form. You can also get in touch with us by phone simply call 780-937-2939 glad to talk with you and schedule into talk with one of our business coaches today.