Edmonton Business Coach | SEO Voodoo Magic
Search engine optimization is one of the Edmonton business coach specialties at inspired method. We help all of our business owner clients to maximize their incoming leads through optimizing their website. Getting to the top page of Google should be a priority for any business.
But getting to the top of Google’s search engine results page is not is easy as it looks. Many other types of search engine optimization companies will try and change the metadata, or descriptions on the six pages of their customers website, when in reality it takes a lot more than that.
There are certain factors that play into getting to the top of Google’s search engine results page. One of these factors that the Edmonton business coach uses, is optimizing a Google my business listing. By having a Google my business listing, then a small business is able to be found in the search results in the maps section of Google.
By having a Google my business listing this allows you to get one of the most valuable things that any business can receive. Objective Google reviews are one of the things that everybody is looking for when they are looking for a service or product. Our studies show that 88% of people look at reviews before they make a buying decision.
Because of this we encourage all of our Edmonton business coach clients to focus on getting as many objective Google reviews as possible. By getting Google reviews this gives you social proof, as well as a more favourable ranking with Google.
Not only do you have to get a lot of Google reviews, you have to get the most in your particular industry, in your local area. There is only one way to get great reviews, and that is to be a really great business. Make sure that you are giving your clients the best service possible. It’s not enough to satisfy your customers. You have to wow them, and overdeliver in order to get that outstanding five-star Google review.
Once you have enough Google reviews, the next thing that you need to focus on is optimizing your website with a no-brainer offer. Your homepage, above the fold is the most valuable piece of real estate that your website contains. That is where 90% of all your leads are going to be coming from. Without homepage that has a no-brainer on it, people will just scroll past it and not follow through with a phone call, email, or any type of contact with your business.
Your homepage has to be optimized for mobile phones. Mobile phones are something that everybody has today. And most people consult their mobile phone before making any kind of the decision online. When was the last time that you did a Google search for recommendation? You do it all the time right?
So the very important that your website is optimized for mobile phones and tablets, because that is where most of your customers are going find you first.
Edmonton business coach | more of that magic
The Edmonton business coach at inspiredmethod.com also suggest that your website has to follow Google’s canonical compliance rules. What that means is that your website follows the pattern of proper website categorization that Google likes to see of any website that they index.
You have to make sure that all of your pages are labelled correctly, that they have the right meta descriptions, you have to make sure that your images have alternate descriptions, and many more things.
Google likes seeing WordPress websites, because they were developed with Google search in mind. So rather than taking the free wrote in going to a free website design, take the time to either develop your own website in WordPress, or get in touch with the Edmonton business coach to help you create an SEO friendly website.
Another key tip to getting to the top of Google is having the most HTML content. There are so many things that you can do in order to get this content. One way that we get lots of great content is by developing 10 minute long YouTube videos. Having these 10 minute videos gives us over a thousand words per article that we can then post up onto our clients websites.
It’s not enough to have out pretty website. You have to have a website with lots, and lots of great content. Our aim is to have double the amount of content on our Edmonton business coach clients websites than their nearest competitors. This gives us a competitive advantage when it comes to ranking in the Google search engine results.
So as you can see there are for power moves that act like magic when it comes to search engine optimization. When these are all done together in harmony then you have a website that is going to act as a lead generation tool for you to grow your business. Without having these things in place you’re going to have a billboard that does absolutely nothing for you.
Don’t wait to take advantage of our special offer. For one dollar, you can get one month of business coaching, and marketing help from inspired method. All you have to do to take advantage of this offer is go to our website inspiredmethod.com and either click on the email address and the menubar, click on the phone number to phone us, or fill out our contact form. One of our talented business coaches will get in touch with you to schedule a free consultation, and also get you into our calendar for four weekly coaching sessions.
A lot of people are afraid to step out of their comfort zone and capture themselves on video. But if you are unable to create a video of yourself talking about your business, then how are you going to talk to a stranger about a business, to try and convince them to buy your product?